• Digital and Technology
  • February 12, 2020

Marketplaces - How can SMEs use them to grow?

You want to sell online but don't have the technical expertise. Enter marketplaces. Think of them like 'online mall' where you set up a virtual 'shop-in-shop'.

You can resell, distribute anything, in any quantity at the price you want. International sites like Ebay.com, Etsy, Taobao, Alibaba can be used if you export or plan to sell overseas. Register and list all the product information or SKU with photos.

When a customer buys, the marketplace takes a percentage. Some also have listing or subscription fees or charge extra for placements, marketing, and additional features. All the technical stuff is taken care of and some handle storage and shipping on your behalf for an additional fee.

Ecommerce is not just for physical products. You can sell cleaning, repair or any service that customers or business needs. Marketplaces are a great channel, but you need to work hard to stand out as you are competing with thousands of sellers and millions of products all a search or a click away from your buyer.

What?s the best option? This video will help you understand...

How you can use Marketplaces to grow.

It takes time and effort to build sales, update the catalog and handle enquiries. You also need to factor listing fees, for marketing, promotions, commissions and shipping. Make sure it all adds up.

Go ahead and make the world your marketplace.


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